Monday, Session 1: 10:30–11:10am
Track 3: Evolving Trends in Marketing
Advances in Proximity Marketing
Proximity marketing holds the potential to generate tremendous revenues. Today marketers are surmounting hurdles with new techniques and technologies, giving way to greater adoption of proximity marketing. Join us to hear from leading proximity marketing technology providers and platforms as they discuss the new developments in location-based marketing that help drive customers into stores and create deeper relationships with them.