Agenda

Search and Discovery

Monday, Session 3: 12:00–12:40pm

Track 4: Search and Discovery

Discovery Through Content and Experiences

It takes more than just a commerce platform to inspire consumers to buy new products and services — one first step is enabling them to discover and explore through engaging the content and experiences. In this session, disrupters at the intersection of content and commerce will discuss how they create entertaining digital content that introduces shoppers to new products, services and experiences—they will also provide insight into how they drive consumers to take action.

Speakers

Ross Petersen
CEO & Co-Founder, Blitsy
Katherine Power
Co-Founder & CEO, Clique Media Group (CMG)
Davis Smith
Founder & CEO, Cotopaxi
Jac White
CEO, Savoteur

Moderators

Brian Nowak
US Internet Analyst, Morgan Stanley