Session Information

Monday, May 16th, 11:15–11:55am

TRACK 3: Evolving Trends in Marketing

Driving Millennial Engagement with Content

Brian Sugar
Co-Founder & CEO, POPSUGAR
Brian Sugar is the Cofounder and CEO of POPSUGAR Inc, a global media and technology company with a portfolio of brands including fashion shopping platform ShopStyle, lifestyle media publisher POPSUGAR, and monthly subscription box POPSUGAR Must Have. Together these brands connect content and commerce — attracting a worldwide audience of 85M and driving +$1 billion in annual retail sales. Brian has a passion and track record for disrupting major industries through technology. Prior to launching POPSUGAR in 2006, Brian held executive positions at 2Wire Inc, Kmart’s BlueLight.com and at J. Crew where he led the company’s pioneering efforts in ecommerce. Brian currently serves on the board of Everlane and Roadster. He lives in the San Francisco Bay Area with his wife and POPSUGAR co-founder and editor-in-chief Lisa Sugar, and their three daughters.