Session Information

Monday, May 16th, 2:25–3:05pm

TRACK 3: Evolving Trends in Marketing

Innovations in Mobile, Social and Next Generation Marketing Tactics

Bryon Colby
SVP, Digital Commerce, Cornerstone Brands
Bryon joined Cornerstone Brands, a division of HSNi, as the Senior Vice President of Digital Commerce in April 2011. In this role, he oversees digital strategy and operations across the seven brands in the Cornerstone portfolio including Frontgate, Garnet Hill, Ballard Designs, Chasing Fireflies, Grandin Road, Improvements and TravelSmith. Sixty-nine percent of Cornerstone’s revenue is generated via digital channels for over $790M in demand.

Bryon has over nineteen years of retail, technology, & agency leadership experience in the ecommerce space and currently sits on the Board of Directors of Shop.org. Prior positions include the VP of Ecommerce at Marc Ecko Enterprises and the Managing Director at Fry Inc., where his client portfolio encompassed Ann Taylor, Godiva Chocolate, Canon USA, Kraft, FAO Schwarz, Yves Rocher, Circuit-City, La-Z-Boy, and Waterford/Wedgwood. He’s served as the president of a digital marketing agency and founded the US operations of a mobile commerce start-up that pioneered one of the first nationwide launches of SMS commerce.

Bryon earned a Bachelor’s degree from Cornell University and a Master’s degree from the University of Pennsylvania. He advises several retail start-ups and previously served as a founding Board Member of the largest Charter School in New York City.